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WhatsApp for boutiques and fashion labels

Boutiques sell on Instagram and close on WhatsApp — and then the order lives in a chat, stock is a guess, and the bill is a UPI screenshot. Connecting the two turns "DM for price" into a real order with real stock and a real invoice, without changing how customers buy.

From a comment to a paid order

Instagram and WhatsApp in the same system.

  • Instagram comment auto-DMs the commenter with the product link
  • Catalogue messages send the piece, price and photos in the chat
  • Variants — size and colour — tracked properly, so you do not oversell
  • Payment link on your own gateway, or UPI
  • GST invoice back to the thread
  • A 10-stage Instagram sales pipeline so nothing stalls silently
DM selling versus connected selling
DM onlyConnected
Stock guessed from memoryVariant-level stock ledger
Payment as a UPI screenshotReconciled payment and GST invoice
Orders lost in the threadPipeline stage per enquiry
No repeat marketingSegments and campaigns

Frequently asked questions

Can Instagram comments trigger a WhatsApp conversation?

A comment can auto-DM the commenter on Instagram with a link, and that conversation lands in the same inbox as WhatsApp.

Does it track size and colour separately?

Yes — variants are tracked at stock level, so you do not sell a size you no longer have.

Related

Put your business on WhatsApp properly

Connect your number through Meta Embedded Signup, keep ownership of your WhatsApp Business Account, and pay Meta directly for messages — we never add a markup.