Use cases
Abandoned-cart email is a solved problem with a terrible open rate. The same nudge on WhatsApp reaches a channel people check within minutes. ConneXus can follow up an abandoned checkout with the exact items, a payment link on your own gateway, and a delay you control — then stop as soon as the order completes.
A short, respectful sequence beats a barrage.
Carts built inside a WhatsApp conversation from the catalogue, and carts from a connected store — Shopify via the app connection, WooCommerce and WordPress via the plugin.
| Low open rates, often filtered to promotions | Lands in the same list as messages from family |
| Click through to a site, then log in again | Payment link opens straight to checkout |
| Reply goes nowhere | Customer can just ask a question and get an answer |
A cart-recovery nudge is promotional, so it is a marketing template. Categorise it correctly — mis-labelling promotional content as utility is a common rejection and reporting risk.
Yes. The sequence cancels as soon as the order completes, so nobody is chased for something they already paid for.
Connect your number through Meta Embedded Signup, keep ownership of your WhatsApp Business Account, and pay Meta directly for messages — we never add a markup.